New Era Cap used the biggest Holocube holographic display technology to show off its unique caps at the NFL shop for Super Bowl 50. Located in downtown San Francisco, the Holocube hologram display rental drew much attention and excitement not only because of their holographic effects, but also the way that the animation was created.
3D holographic projection technology can be used to advertise almost anything with absolute clarity, leaving viewers feeling like they are looking at a real object in front of them. For this particularly exciting event, Holocube used its biggest technology, the HC70H. The Holocube holographic display technology showcased a rendering of a gold New Era flag that would pour liquid gold over 4 real caps inside the cube and then break off to reveal the hat underneath.
Viewers were mystified with the technology and the likes of actor Aaron Paul and Miss Universe 2016 were able to get a view of how these amazing 3D holograms worked. To view more regarding this event and the how the 3D holograms played a key role, see here.